It always amazes me..for as short of a month that February is, it always seems to be our busiest.

Not in terms of sales…while there are people still buying bikinis for their vacations across the world, I mean behind the scenes. Our Catalog shoots are always something that require a lot of planning, and a lot of attention. This year was no different. But now, as we begin the first day of March we can look back and say – it was definitely all worth it!!!

On location shooting can always provide it’s wrinkles with small problems, hassles of bringing in equipment, models, accessories you name it…but it can also provide you with stunning backdrops that you just cannot get at home. Needless to say – it is a necessary evil to make sure our company continues to grow and succeed.

One of the great things about our catalog shoots is that I get to spend time with the crew and people that I love. It is important to have a job that you love, but to also enjoy the people you work with. It is nothing short of a working vacation…with a emphasis on working!!! But when we look back at it, the hard work doesn’t seem so tough after all, and you are left with the smiles and funny moments that shine throughout the trip.

Speaking of shine….I am most excited about our new products. We have a totally fresh palate of colors this year and it was really a joy to shoot. The models loved them, the photographers found new inspiration with them, and they matched the decor of the locations we shot at. (MORE TO COME ON THAT!!!)

All and all, as I sit down to review the work we have just completed, I will be reminiscing on the experiences and looking forward to the next big trip we take.